All posts tagged Website Optimization

Outbound Links

It is imperative to analyse your linking behaviour towards different websites as that surely affects the way Google trusts and ranks your website design London. According to the TrustRank white papers, which accommodate a patent espoused by Google, they notify the readers about the importance of good sites linking with other good sites. Furthermore, they also add that “good sites seldom link to bad ones”. Keep these pointers in your head to ascend through the rankings. Make sure you link out to dependable and reliable sites. The quantity is not what matters as creating links to a large number of spammy or dodgy website design London would surely bruise your ranking capabilities. It is difficult to control who links to your page but you surely can control the links you have on the web which would protect you from harm of linking to unwanted web design London.

A live example of this case can be seen at the Huffington Post’s homepage. The articles published by them have a high significance on search engines whilst they also have an ecstatic PR 8 for their homepage. Further down the homepage when one scrolls to the bottom, you will be acknowledged with a gamut of “do follow” links that lead to other high end reputable websites. Needless to say, all of the above mentioned attributes to their superior rank in the SERP’s (search engine results pages). This can be judged as a very good example of a site that attains benefits from linking to other websites thereby acquiring Google’s trust.

We would be back for another great bespoke tip tomorrow. Feel free to leave us a comment. Thanks for reading!

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